JCPenney Announces Second-Year Partnership with Black Girls Smile
- paige6397
- Feb 16, 2023
- 2 min read
It was so nice, we thought it would be even better if we did it twice. Last month, national retailer JCPenney chose Black Girls Smile, for the second year in a row, to partner on their Black History Month collection 'Hope & Wonder.' Black Girls Smile will receive 100% of the net proceeds to enhance and expand the resources and services provided by the organization to young Black Women and Girls.
“Hope & Wonder celebrates diversity and showcases a range of apparel and accessories for the entire family. This brand continues to build on our ongoing commitment to inclusivity and appreciation for our diverse customers and associates," said Michelle Wlazlo, JCPenney’s chief merchandising officer.
BGS Founder and Executive Director Lauren Carson is excited about the continued partnership.
“Black Girls Smile is extremely excited to partner with JCPenney for the second year to celebrate Black History Month. Our continued collaborative partnership helps BGS to expand our programming and initiatives focused on uplifting and empowering the mental health and well-being of Black women and girls. We truly appreciate the continued support and encouragement from JCPenney’s team and community through the commitment to honoring and celebrating Black history and wellness," stated Carson.
After last year's collection launch, JCPenney donated $100,000 for BGS activations and programs like the Charlyne McFarland Therapy Assistance Program, named in honor of Carson's grandmother, who was dedicated to providing social services to the most vulnerable and under-served communities.
This year, BGS plans to expand its program offerings to even more participants as we continue to offer all programming and activities free of charge.
Need another excuse to shop? Shop the BGS X BHM Collection knowing your dollars have a purpose!
You can help Black Girls Smile in other ways:
Check out our events page for upcoming events.
Choosing fonts becomes less complicated when styles are organized clearly, and Font Chase provides that structure. It serves designers of all levels.
Follow the DS4Windows controller setup optimization guide to configure your gamepad efficiently.
Improve responsiveness, stability, and overall gameplay control.
When my team wants to celebrate wins like this , we hop on Skribbl io for quick drawing battles. It’s free, hilarious, and brings everyone together no matter where they are!
In Among Us Many lack access to affordable, culturally affirming care. Partnerships like this help close that gap by supporting programs made for them and led by people who understand their experiences.
Your next fixation will be this! The exciting streak-crushing, daily challenges, and mental stimulation of Wordle Game will keep you going.